5 Lessons Hollywood Needs To Learn from the Success of Barbie

Greta Gerwig’s film “Barbie” has taken the global box office by storm, shattering records and challenging industry norms. While many are hoping that Hollywood executives will take away meaningful lessons from its success, the inclination might lean towards producing more toy-related movies. However, beneath the surface of the toy-based narrative, “Barbie” offers crucial insights into effective filmmaking that could reshape the industry’s future.

1. Crafted Brilliance: A Summer Movie with Substance 

Thoughtful Script and Artful Execution Traditional summer blockbusters often prioritize spectacle over substance. Rushed production schedules and last-minute script changes can lead to disjointed narratives. In contrast, “Barbie” stands as a prime example of a film that’s meticulously thought through. The movie maintains a distinct comic flair and intellectual depth, drawing parallels to Gerwig’s prior works. The lesson here is clear: by investing in skilled writers and granting them ample time and creative space, a major production can be both entertaining and thought-provoking.

2. Empower Female-Led Event Films: Recognizing the Power of Representation 

Despite successful female-led films like “Bridesmaids” and “Crazy Rich Asians,” the industry has often sidelined such endeavors. “Barbie” disrupts this notion, proving that women-centric stories can resonate with diverse audiences. The film’s ability to attract women and men alike emphasizes the potential of major productions driven by strong female leads. Hollywood should recognize that empowering female stories can result in significant box-office success.

3. Innovation over Stagnation: Avoiding Overused Franchises

The dominance of aging franchises like “Mission: Impossible” and “Fast and Furious” indicates a craving for fresh ideas. “Barbie” has demonstrated that audiences are hungry for originality. Rather than relying solely on established franchises, studios should aim to create engaging, new narratives that spark curiosity and captivate viewers. This approach can be more potent than sticking to familiar formulas.

4. Sonic Strategy: The Power of a Memorable Soundtrack

An impactful soundtrack can be a movie’s secret weapon. In a time when catchy music is shared widely through platforms like TikTok, the vibrant soundtrack of “Barbie” becomes a critical marketing tool. Tracks by artists like Dua Lipa and Billie Eilish contribute to the film’s appeal and reinforce its cultural presence. Hollywood should recognize the value of a well-curated soundtrack as a tool for boosting a movie’s reach and impact.

5. One-and-Done Impact: A Complete Story’s Resonance

The allure of sequels can often overshadow the significance of standalone stories. “Barbie” offers a fresh perspective by delivering a complete narrative arc without setting up for future installments. This deliberate approach enhances the film’s value and uniqueness, making it a collector’s item. Hollywood must weigh the value of preserving a self-contained story over pursuing the allure of sequels for long-term success.

While Hollywood’s tendencies might lead it astray, “Barbie” provides a roadmap for innovative and engaging filmmaking. Through its thoughtfully written script, focus on diverse representation, originality, compelling soundtrack, and commitment to a singular narrative, the film underscores the importance of creativity and authenticity. The industry should seize these lessons and pave the way for more impactful, resonant movies that captivate audiences while breaking new ground.

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